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Influence: The Psychology of Persuasion
Influence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
You’ll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
₨ 1,120.00Influence: The Psychology of Persuasion
₨ 1,120.00 -
Invent and Wander: The Collected Writings of Jeff Bezos
In Jeff Bezos’s own words, the core principles and philosophy that have guided him in creating, building, and leading Amazon and Blue Origin.
In this collection of Jeff Bezos’s writings—his unique and strikingly original annual shareholder letters, plus numerous speeches and interviews that provide insight into his background, his work, and the evolution of his ideas—you’ll gain an insider’s view of the why and how of his success. Spanning a range of topics across business and public policy, from innovation and customer obsession to climate change and outer space, this book provides a rare glimpse into how Bezos thinks about the world and where the future might take us.
Written in a direct, down-to-earth style, Invent and Wander offers readers a master class in business values, strategy, and execution:
- The importance of a Day 1 mindset
- Why “it’s all about the long term”
- What it really means to be customer obsessed
- How to start new businesses and create significant organic growth in an already successful company
- Why culture is an imperative
- How a willingness to fail is closely connected to innovation
- What the Covid-19 pandemic has taught us
Each insight offers new ways of thinking through today’s challenges—and more importantly, tomorrow’s—and the never-ending urgency of striving ahead, never resting on one’s laurels. Everyone from CEOs of the Fortune 100 to entrepreneurs just setting up shop to the millions who use Amazon’s products and services in their homes or businesses will come to understand the principles that have driven the success of one of the most important innovators of our time.
Invent and Wander: The Collected Writings of Jeff Bezos is co-published by PublicAffairs, an imprint of Perseus Books, and Harvard Business Review Press.
₨ 1,600.00 -
Jack Ma: Founder and CEO of the Alibaba Group
Jack Ma is the founder and CEO of the Alibaba Group, a privately owned Internet-based e-commerce company in China whose sales are estimated to be bigger than its American competitors eBay and Amazon.com combined.
₨ 472.00 -
Jugaad Innovation: A Frugal and Flexible Approach to Innovation for the 21st Century
Jugaad is a word often heard in general conversation in India. Whether to find ingenious solutions to problems or turn adversity into opportunity Indians swear by it. In this seminal book, Navi Radjou, Jaideep Prabhu and Simone Ahuja challenge the very way a traditional organization thinks and acts. Leading companies such as Facebook, Future Group, GE, Google, PepsiCo, Philips, Renault-Nissan, Siemens, Suzlon, Tata Group and Yes Bank, among others, are already practising jugaad to generate original ideas and pioneer growth. In the midst of rising global competition and swelling R & D budgets, Jugaad Innovation presents ways to innovate, be flexible and do more with less. Peppered with examples of innovative entrepreneurs in emerging markets such as Africa, India, China and Brazil, Jugaad Innovation illuminates paths to engender breakthrough growth in a complex and resource-scarce world.
₨ 960.00 -
Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
The New York Times best seller by the acclaimed, best-selling author of Start With Why and Together Is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek’s viral video “Millenials in the Workplace” (150+ million views). Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many successful organizations, great leaders create environments in which people naturally work together to do remarkable things.
₨ 960.00 -
Leading Without Authority: How the New Power of Co-Elevation Can Break Down Silos, Transform Teams, and Reinvent Collaboration
The #1 New York Times bestselling author of Never Eat Alone redefines collaboration with a radical new workplace operating system in which leadership no longer demands an office, an official title, or even a physical workplace.
“An actionable methodology for any team to thrive during the decade of exponential change ahead.”—Peter H. Diamandis, founder of XPRIZE and Singularity University, bestselling co-author of Abundance, Bold, and The Future Is Faster Than You Think
In times of stress, we have a choice: we can retreat further into our isolated silos, or we can commit to “going higher together.”
When external pressures are mounting, and employees are working from far-flung locations across the globe, says bestselling author Keith Ferrazzi, we can no longer afford to waste time navigating the complex chains of command or bureaucratic bottlenecks present in most companies. But when we choose the bold new methodology of co-elevation as our operating model, we unlock the potential to boost productivity, deepen commitment and engagement, and create a level of trust, mutual accountability, and purpose that exceeds what could have been accomplished under the status quo.
And you don’t need any formal authority to do it. You simply have to marshal a commitment to a shared mission and care about the success and development of others as much as you care about your own. Regardless of your title, position, or where or how you work, the ability to lead without authority is an essential workplace competency.
Here, Ferrazzi draws on over a decade of research and over thirty years helping CEOs and senior leaders drive innovation and build high-performing teams to show how we can all turn our colleagues and partners into teammates and truly reboot the way we work together.
₨ 1,280.00 -
Marketing 4.0: Moving from Traditional to Digital
Marketing has changed forever—this is what comes next Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world’s leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively. Today’s customers have less time and attention to devote to your brand—and they are surrounded by alternatives every step of the way. You need to stand up, get their attention and deliver the message they want to hear. This book examines the marketplace’s shifting power dynamics, the paradoxes wrought by connectivity and the increasing sub-culture splintering that will shape tomorrow’s consumer, this foundation shows why Marketing 4.0 is becoming imperative for productivity and this book shows you how to apply it to your brand today.
₨ 1,120.00 -
Purple Cow: Transform Your Business by Being Remarkable
In today’s business world, building a brand that outperforms the rest is often a tedious task. When the marketers are fed up with the traditional marketing strategies, Purple Cow: Transform Your Business By Being Remarkable by Seth Godin can indeed help them develop a sound business strategy.
Through his book, Godin urges that the old adage of marketing through TV commercials or banner advertisements are no longer effective. With people becoming more and more information savvy, success of a brand is all about building remarkable products that can stand out of the crowd. Purple Cow: Transform Your Business By Being Remarkable uses the analogy of a purple cow which would draw the attention of the crowd, hugely owing to how unusual it is. The book can help readers learn about modern marketing paradigms.
Godin’s strategies can help streamline marketers, thus helping them move up the corporate ladder. By quoting the examples of many leading brands, Godin has explained his marketing principles in a simple, yet effective manner. According to the book, clever marketing is all about identifying the challenges and creating remarkable products that can overcome the threats. Through his book, Godin also speaks about identifying the right early adopters of the product who can play a major role in deciding the mass acceptance of the product. With a lot of useful tips on brand building, the book is useful for marketers, entrepreneurs and key corporate decision makers. Published in 2005 by Penguin UK, Purple Cow: Transform Your Business By Being Remarkable is available as a paperback.
Key Features:
- The book is an international bestseller that has sold over 150,000 copies in more than 23 print runs.
- It has made it to the bestseller lists of the New York Times, Wall Street Journal and Businessweek.
₨ 800.00 -
Shortcut Your Startup: Ten Ways to Speed Up Entrepreneurial Success
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An indispensable guide to starting your business from scratch
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Think you know how to launch a successful business? Think again.
Courtney and Carter Reum know startups. As early investors in the likes of Lyft, Pinterest and SpaceX, as well as founders of a multi-million-dollar company, they’ve seen what makes some businesses thrive – and some fail.Now, they draw on what they’ve learnt to offer a holistic guide to building your business. They reveal that most of the received wisdom is wrong – and offer counterintuitive examples from the likes of Airbnb, Uber and Facebook that chart a different path. From initial idea to exit strategy, these startup shortcuts offer an unexpected new route to success.
Praise for Shortcut Your Startup
‘Shortcut Your Startup shows you how to launch a sustainable startup so that both you and your business can thrive.’ Arianna Huffington
‘Courtney and Carter Reum reveal the tools and tactics that many of the most successful startups use to disrupt, scale and succeed.’ Tony Robbins
‘Carter and Courtney echo what we increasingly know to be true: entrepreneurial success isn’t about pedigree and popularity but about pounding the pavement, taking smart risks and trusting your instincts.’ Sophia Amurosu, author of #GIRLBOSS
‘In Shortcut Your Startup, Courtney and Carter share the best insights from their own ventures as well as what they’ve learned through their vast network.’ Keith Ferrazzi, author of Never Eat Alone
₨ 800.00 -
The 7 Habits on the Go: Timeless Wisdom for a Rapidly Changing World
A Condensed Guide to Improving Personal and Business Health and Reducing StressThe world is changing dramatically and it’s easy to be alarmed and lose focus of what matters most. Don’t fall into that trap! Build leadership skills, boost productivity, and learn and apply the time-tested principles of The 7 Habits of Highly Effective People. It’s never too late to develop a growth mindset. Want to discover life-changing habits that will propel you toward a more productive and effective life?
₨ 640.00 -
The 80/20 Principle: The Secret to Achieving More with Less
With a simple observation that in his garden, 80 percent of the peas were borne by 20 percent of the pods, Vilfredo Pareto created a revolutionary principle. Known as the Pareto’s principle or the rule of 80-20, the core of this principle lies in the fact, that 80 percent of the results which one receives in a field of activity is a result of 20 percent of the efforts.
In case of business, merely 20 percent of the customers help in generating 80 percent of the revenue. This principle is developed and presented in a systematic way by Richard Koch. He not only explains the intricacies of the principle but also goes a step ahead by explaining the reasons that make this principle work.
It is a secret used by highly successful people, which is made known to the common man through this book. RHUS published the reprint edition of The 80/20 Principle: The Secret to Achieving More with Less; Reprint edition in 1999. This book is available in paperback.
Key Features:
- This book has been translated into over 34 languages and has received acclaim worldwide.
- GQ listed this book in its list of top 25 business books.
₨ 800.00 -
The Attributes: 25 Hidden Drivers of Optimal Performance
‘So much of what I know about trust I learned from Rich Diviney’– Simon Sinek
‘Incredible… explains why some people thrive – even when things get hard’ – Charles Duhigg
‘If you care about getting better, you need to buy this book’ Daniel Coyle
Learn the secret to being your bestDuring his twenty years as a Navy officer and SEAL, Rich Diviney was intimately involved in specialized SEAL selection, whittling hundreds of extraordinary candidates down to a handful of elite performers. But Diviney was often surprised by who succeeded. Those with the right skills sometimes failed, while others he had initially dismissed became top performers. Why weren’t the most skillful candidates the ones who would succeed best in some of the world’s toughest military assignments?
Through years of observation, Diviney cracked the code: beneath obvious skills are a successful recruit’s core attributes, the innate traits for a person’s performance as an individual and in a team. This book defines these key attributes – including cunning, adaptability, even narcissism – so you can identify and understand your own and those of people around you, helping you perform optimally in all areas of your life.
₨ 1,120.00 -
The Code of the Extraordinary Mind: 10 Unconventional Laws to Redefine Your Life and Succeed on Your Own Terms
The blueprint for retraining the mind to achieve whole-life transformation
Everything we know about the world today follows an invisible set of rules—how we work, love, parent, spend our money, and define success. But what if we could remove these outdated ideas and start anew? What would our lives look like if we could redefine the meaning of happiness, purpose, and success?
The Code of the Extraordinary Mind blends computational thinking, integral theory, modern spirituality, evolutionary biology, and a little bit of humor to provide a revolutionary framework for re-coding ourselves with new, empowering beliefs and behaviors so we can live extraordinary lives. Throughout, Vishen Lakhiani shares transformative insights from legendary thinkers including Elon Musk, Richard Branson, and Arianna Huffington, among others, helping us to think like the greatest creative minds of our era—questioning, challening, and creating new rules for our lives. Lakhiani’s 10 laws help us retrain our minds to grow and achieve more than we ever thought was possible, showing us that we do not need to follow convention and can succeed on our own terms no matter where we are starting from.
IMPRESSIVE INFLUENCER NETWORK: Vishen will have the support of big names including Jack Canfield, Brendon Burchard, Dave Asprey, Robin Sharma, Tom Bilyeu, Lewis Howes, Lisa Nichols, and many others to push the paperback edition, strategically timing promotions to drive the hardcover launch of his new book publishing in April 2020, The Code of the Extraordinary Team.
SPECIAL ONLINE RESOURCES: This is more than just a book—readers gain access to an entire global learning platform and community where they can dive deeper into topics covered in the book, learn from individuals featured in the book, and connect with other readers.
“Vishen Lakhiani will make you question everything you thought you knew about your life. From happiness and health to purpose and power, this book is a revolutionary roadmap to become the best, most extraordinary version of yourself—period.” —Dave Asprey, bio-Hacker and founder of Bulletproof Exec and Bulletproof Coffee.
“”Entertains while teaching, succinctly explaining how to shed the cultural baggage that has been holding you back, so you can free your life and become the extraordinary person you were meant to be.” —JJ Virgin, celebrity nutrition and fitness expert, New York Times bestselling author.
₨ 800.00 -
The Go-Giver: A Little Story About a Powerful Business Idea
The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman.
Over the next week, Pindar introduces Joe to a series of “go-givers:” a restaurateur, a CEO, a financial adviser, a real estate broker, and the “Connector,” who brought them all together. Pindar’s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving.
Joe learns that changing his focus from getting to giving—putting others’ interests first and continually adding value to their lives—ultimately leads to unexpected returns.
Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb “Give and you shall receive.”
₨ 640.00 -
The Innovators: How a Group of Hackers, Geniuses and Geeks Created the Digital Revolution
Following his blockbuster biography of Steve Jobs, The Innovatorsis Walter Isaacson’s story of the people who created the computer and the Internet. It is destined to be the standard history of the digital revolution and a guide to how innovation really works.
What talents allowed certain inventors and entrepreneurs to turn their disruptive ideas into realities? What led to their creative leaps? Why did some succeed and others fail?
In his exciting saga, Isaacson begins with Ada Lovelace, Lord Byron’s daughter, who pioneered computer programming in the 1840s. He then explores the fascinating personalities that created our current digital revolution, such as Vannevar Bush, Alan Turing, John von Neumann, J.C.R. Licklider, Doug Engelbart, Robert Noyce, Bill Gates, Steve Wozniak, Steve Jobs, Tim Berners-Lee and Larry Page.
This is the story of how their minds worked and what made them so creative. It’s also a narrative of how their ability to collaborate and master the art of teamwork made them even more creative.
For an era that seeks to foster innovation, creativity and teamwork, this book shows how they actually happen.
₨ 1,120.00 -
The Science Of Money
The Science of Money is an attempt to dispel all myths related to the topic of making money and making it last. According to authors Brian Tracy and Dan Strutzel, there is a science of money just as there is science of medicine, engineering, nutrition and the likes. This book ends all confusion once and for all and presents in one comprehensive program the essential truths about money. If you simply study the ideas in this program and apply them to your life and your business, you will become financially successful – as sure as tomorrow’s sunrise.
₨ 640.00The Science Of Money
₨ 640.00 -
The Talent Code: Greatness Isn’t Born. It’s Grown. Here’s How..
‘Talent. You’ve either got it or you haven’t.’ Not true, actually.
In The Talent Code, award-winning journalist Daniel Coyle draws on cutting-edge research to reveal that, far from being some abstract mystical power fixed at birth, ability really can be created and nurtured.
In the process, he considers talent at work in venues as diverse as a music school in Dallas and a tennis academy near Moscow to demonstrate how the wiring of our brains can be transformed by the way we approach particular tasks. He explains what is really going on when apparently unremarkable people suddenly make a major leap forward. He reveals why some teaching methods are so much more effective than others. Above all, he shows how all of us can achieve our full potential if we set about training our brains in the right way.
₨ 800.00 -
The Visual MBA: A Quick Guide to Everything You’ll Learn in Two Years of Business School
Learn an entire MBA course without spending thousands and waving goodbye to two years of your life
If you want to succeed in business then an MBA programme is the best way to build expertise, knowledge and experience. But an MBA programme at any top school is an enormous investment in time, effort and money. In The Visual MBA, Jason Barron offers a radical solution, explaining all key business school concepts through illustrations.
When Barron started his MBA course, he decided to draw all his notes so that other people could benefit from them. And it’s a good thing he did, because research shows that more than 65% of us are visual learners and that our brains process illustrations 60,000 times faster than text.
From Marketing, Ethics and Accounting to Organisational Behaviour, Finance, Operations and Strategy, The Visual MBA distils the most important principles of an MBA into an accessible, informative and easily-digestible guide.
Jason Barron is a product manager and illustrator who helps people realise their creative ideas through visual learning. He spent 516 hours in class and countless hours studying at home completing his MBA. Along the way, rather than taking notes that he would never read again, Jason created sketchnotes for each class and has turned them into an interesting and engaging resource so that you don’t have to sit through another class again!
₨ 1,120.00 -
Think Big: Make it happen in Business and Life
” For the first time ever, you too can learn Trump’s secrets to thinking BIG and kicking ass! Learn:Momentum: the Big Mo. How to get it and how to get it back.Revenge: how and when to get it (and why it’s so sweet).”I love you, now sign this!” Why contracts in business and personal life are so important.Real-life stories from people who’ve applied the think BIG formula in their own lives.These strategies are proven and attested to by those who’ve learned to think BIG from Donald Trump and found success in their own lives even when the world seems to be against them. Co-authored with Bill Zanker, an entrepreneur who learned these tactics firsthand from Trump, Think BIG and Kick Ass shows you how to bring a winning attitude to everything you do.
₨ 560.00 -
Unlock Your Word Power: Have English at Your Fingertips: A Combo Set of 3 Bestselling Books (Word Power Made Easy + Instant Word Power + 30 Days to Better English)
With his unique and time-tested program, bestselling author Norman Lewis has taught countless people how to use English correctly and effectively. Unlock Your Word Power offers the best of Lewis’s methods to help you with all-round language skills. From correct grammar and spelling, better vocabulary and pronunciation to flawless speaking and writing, you will gain the confidence you need for social, academic and career success.
You get 3 of Lewis’s best books in a single combo set that would meet your different needs and continue to serve you for a lifetime. Unlock Your Word Power to emerge a winner!
₨ 800.00 -
Who Moved My Cheese?
THE #1 INTERNATIONAL BESTSELLER WITH OVER 28 MILLION COPIES IN PRINT!
A timeless business classic, Who Moved My Cheese? uses a simple parable to reveal profound truths about dealing with change so that you can enjoy less stress and more success in your work and in your life.
It would be all so easy if you had a map to the Maze.
If the same old routines worked.
If they’d just stop moving “The Cheese.”
But things keep changing…Most people are fearful of change, both personal and professional, because they don’t have any control over how or when it happens to them. Since change happens either to the individual or by the individual, Dr. Spencer Johnson, the coauthor of the multimillion bestseller The One Minute Manager, uses a deceptively simple story to show that when it comes to living in a rapidly changing world, what matters most is your attitude.
Exploring a simple way to take the fear and anxiety out of managing the future, Who Moved My Cheese? can help you discover how to anticipate, acknowledge, and accept change in order to have a positive impact on your job, your relationships, and every aspect of your life.
It is the amusing and enlightening story of four characters who live in a maze and look for cheese to nourish them and make them happy. Cheese is a metaphor for what you want to have in life, for example a good job, a loving relationship, money or possessions, health or spiritual peace of mind. The maze is where you look for what you want, perhaps the organisation you work in, or the family or community you live in. The problem is that the cheese keeps moving.
In the story, the characters are faced with unexpected change in their search for the cheese. One of them eventually deals with change successfully and writes what he has learned on the maze walls for you to discover.
₨ 320.00Who Moved My Cheese?
₨ 320.00