-
Business Adventures: Twelve Classic Tales from the World of Wall Street
Business Adventures remains the best business book I&;ve ever read.&; &;Bill Gates, The Wall Street Journal What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at General Electric and Texas Gulf Sulphur have in common? Each is an example of how an iconic company was defined by a particular moment of fame or notoriety; these notable and fascinating accounts are as relevant today to understanding the intricacies of corporate life as they were when the events happened.
₨ 960.00 -
Business Law For Managers
Even though most business managers have diverse academic qualifications-engineering being the most common, followed by chartered accountancy, economics, medicine, etc.-few come from a law background.
₨ 640.00Business Law For Managers
₨ 640.00 -
Cabals and Cartels: An Up Close Look At Nepal’s Turbulent Transition and Disrupted Development
If it were fiction, Nepal’s saga would be labelled post-apocalyptic.For much of its recent history, the West romanticized Nepal as some La La Land; an abode to shiny, happy people holding hands.All that changed beginning in 1996 when a violent “Maoist” insurgency swept the country. The world was astonished to learn that grave social injustices and deep economic inequities belied the ubiquitous Nepali smile. A nascent, “democratic” polity failed to deliver and it chose to fight a deadly war of attrition instead.Nepal descended into deeper chaos when the heir apparent to the 240-year old Nepali crown gunned his family down – including the reigning king – prompting the world to write the nation off as yet another “failed state”.
₨ 720.00 -
-
Capital (Das Kapital)
BRAND NEW, Exactly same ISBN as listed, Please double check ISBN carefully before ordering.
₨ 960.00Capital (Das Kapital)
₨ 960.00 -
Capital in the Twenty-First Century
What are the grand dynamics that drive the accumulation and distribution of capital? Questions about the long-term evolution of inequality, the concentration of wealth, and the prospects for economic growth lie at the heart of political economy. But satisfactory answers have been hard to find for lack of adequate data and clear guiding theories. In Capital in the Twenty-First Century, Thomas Piketty analyzes a unique collection of data from twenty countries, ranging as far back as the eighteenth century, to uncover key economic and social patterns. His findings will transform debate and set the agenda for the next generation of thought about wealth and inequality.
₨ 1,440.00Capital in the Twenty-First Century
₨ 1,440.00 -
Captivate: The Science of Succeeding with People
Do you feel awkward at networking events? Do you wonder what your date really thinks of you? Do you wish you could decode people? You need to learn the science of people. As a human behavior hacker, Vanessa Van Edwards created a research lab to study the hidden forces that drive us. And she’s cracked the code. In Captivate, she shares shortcuts, systems, and secrets for taking charge of your interactions at work, at home, and in any social situation. These aren’t the people skills you learned in school. This is the first comprehensive, science backed, real life manual on how to captivate anyone—and a completely new approach to building connections.
₨ 960.00 -
Case studies in marketing: The Indian context
Case studies in marketing focusing on the Indian context reveal a dynamic landscape shaped by diverse demographics, rapid digital adoption, and unique cultural nuances. One such study explores how multinational corporations localize their strategies to resonate with India’s culturally rich and diverse population. For instance, companies like Coca-Cola and Pepsi have tailored their marketing campaigns to align with regional festivals and cultural sentiments, thereby enhancing brand affinity and market penetration.
Another compelling case study delves into the role of digital marketing in India’s burgeoning e-commerce sector. Companies like Flipkart and Amazon have pioneered innovative digital strategies, leveraging social media platforms and mobile technology to reach a vast consumer base. This adaptation highlights the transformative impact of digitalization on consumer behavior and brand engagement in the Indian market.
Furthermore, case studies also spotlight the challenges and opportunities presented by India’s growing middle class. As disposable incomes rise, there is a shift in consumer preferences towards premium products and personalized experiences. Brands like Titan and Tanishq have successfully capitalized on this trend by offering aspirational products backed by effective marketing strategies. These studies underscore the importance of understanding local dynamics and consumer behavior in crafting successful marketing campaigns tailored to the Indian market.
₨ 144.00₨ 240.00Case studies in marketing: The Indian context
₨ 144.00₨ 240.00 -
Caste: The Lies that Divides Us (Hardcover)
Beyond race or class, our lives are defined by a powerful, unspoken system of divisions. In Caste, Pulitzer Prize-winning author Isabel Wilkerson gives an astounding portrait of this hidden phenomenon. Linking America, India and Nazi Germany, Wilkerson reveals how our world has been shaped by caste – and how its rigid, arbitrary hierarchies still divide us today.
With clear-sighted rigors, Wilkerson unearths the eight pillars that connect caste systems across civilizations, and demonstrates how our own era of intensifying conflict and upheaval has arisen as a consequence of caste. Weaving in stories of real people, she shows how its insidious undertow emerges every day; she documents its surprising health costs; and she explores its effects on culture and politics. Finally, Wilkerson points forward to the ways we can – and must – move beyond its artificial divisions, towards our common humanity.
Beautifully written and deeply original, Caste is an eye-opening examination of what lies beneath the surface of ordinary lives. No one can afford to ignore the moral clarity of its insights, or its urgent call for a freer, fairer world.
₨ 1,560.00Caste: The Lies that Divides Us (Hardcover)
₨ 1,560.00 -
Catalyst: The Ultimate Strategies on How To Win at Work and in Life
Everyone has something they want to change. Marketers want to change their customers’ minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it’s not about pushing harder, or providing more information, it’s about being a catalyst. Catalysts remove roadblocks and reduce the barriers to change. Instead of asking, “How could I change someone’s mind?” they ask a different question: “Why haven’t they changed already? What’s stopping them?”
₨ 480.00 -
Catch-22
Set in Italy during World War II, this is the story of the incomparable, malingering bombardier, Yossarian, a hero who is furious because thousands of people he has never met are trying to kill him. But his real problem is not the enemy—it is his own army, which keeps increasing the number of missions the men must fly to complete their service.
₨ 640.00Catch-22
₨ 640.00 -
Catch-22 (Vintage Classics)
WITH AN INTRODUCTION BY HOWARD JACOBSON
Set in the closing months of World War II in an American bomber squadron off the coast of Italy, Catch-22 is the story of a bombardier named Yossarian who is frantic and furious because thousands of people he has never even met keep trying to kill him. Joseph Heller’s bestselling novel is a hilarious and tragic satire on military madness, and the tale of one man’s efforts to survive it.
₨ 960.00Catch-22 (Vintage Classics)
₨ 960.00 -
Celebrate Your Body (and Its Changes, Too!): The Ultimate Puberty Book for Girls
For many girls, puberty can be an uncertain time. Celebrate Your Body (And Its Changes, Too!) includes everything girls need to know about breasts and bras, their period, hair here and there, feelings and friends, and so much more. This book will guide them as they learn about (and celebrate) their amazing, changing, one-of-a-kind bodies—during puberty and beyond!
Among puberty books for girls, Celebrate Your Body offers encouraging support while answering real questions that girls have about puberty. Positive, judgment-free, and medically accurate, this book discusses puberty in a way to which young girls can relate.
Celebrate Your Body offers essential insight such as:
An overview of puberty that explains what happens, when it happens, and how she’ll know Explanations of changes in body, mood, and relationships—and how to confidently approach these changes that occur in puberty Practical advice for navigating new situations during puberty—from understanding growth spurts to managing overwhelming emotions to staying safe on social media
Complete with current, accessible medical information, Celebrate Your Body offers a fresh take on this whole “puberty” thing that will leave girls feeling informed, empowered, and ready for the changes that lie ahead.
₨ 895.00 -
Celestial Bodies
This winner of the 2019 Man Booker International Prize and national bestseller is “an innovative reimagining of the family saga . . . Celestial Bodies is itself a treasure house: an intricately calibrated chaos of familial orbits and conjunctions, of the gravitational pull of secrets” (The New York Times Book Review). In the village of al-Awafi in Oman, we encounter three sisters: Mayya, who marries after a heartbreak; Asma, who marries from a sense of duty; and Khawla, who chooses to refuse all offers and await a reunion with the man she loves, who has emigrated to Canada.
₨ 800.00Celestial Bodies
₨ 800.00 -
Chanakya in Daily Life
Bestselling author Radhakrishnan Pillai’s much-anticipated book, Chanakya in Daily Life, will help you navigate the rough seas of life and stay on course. Covering all aspects of life from the personal to the professional, it will tell you everything from how to begin your day to how to end it, how to choose the right job, stay financially secure, have a happy married life, raise your children the right way, achieve the perfect work-life balance and much more. Like always, Pillai decodes and simplifies the visionary king-maker Chanakya’s teachings from the Arthashastra and Chanakya Niti to provide solutions for any problem that might crop up in any aspect of your life.
₨ 472.00Chanakya in Daily Life
₨ 472.00 -
Chanakya in You
Adventures of a Modern Kingmaker
Chanakya in You is the charming, lighthearted yet profound tale of a man inspired by his grandfather to seek the wisdom of the Arthashastra.
Journey with a modern-day disciple of Chanakya as he goes from being an aimless youth to the richest man in the world, inspiring a whole nation to take up study of Sanskrit and ancient Indian literature for business success.
Interestingly, this book does not have a single character with a name.
₨ 350.00Chanakya in You
₨ 350.00 -
Change We Can Believe in: Barack Obama’s Plan to Renew America’s Promise
The election of Barack Obama as President of the United States was a defining moment in American history. After years of failed policies, Barack Obama was given the chance to reclaim the American dream. He proved himself to be a new kind of leader – one who could bring people together, be honest about the challenges we all face and move his nation forward. Change We Can Believe In outlines his vision for America and its standing in the world.
₨ 960.00 -
Change Your World: How Anyone, Anywhere Can Make a Difference
Whatever the desire of your heart—better schools, better neighborhoods, more positive workplaces, more connected families, or more engaged communities—Change Your World will guide you through the entire process to take action and start making an impact today right where you are. You can bring about positive, lasting change in the world, and you don’t have to be rich and famous or lead a big organization to do it.
₨ 800.00 -
Chaos: Making a New Science
The million-copy bestseller by National Book Award nominee and Pulitzer Prize finalist James Gleick—the author of Time Travel: A History—that reveals the science behind chaos theory
₨ 960.00Chaos: Making a New Science
₨ 960.00 -
Chapterhouse: Dune (Dune #6)
Frank Herbert’s Final Novel in the Magnificent Dune Chronicles—the Bestselling Science Fiction Adventure of All Time The desert planet Arrakis, called Dune, has been destroyed. The remnants of the Old Empire have been consumed by the violent matriarchal cult known as the Honored Matres. Only one faction remains a viable threat to their total conquest—the Bene Gesserit, heirs to Dune’s power.
₨ 880.00Chapterhouse: Dune (Dune #6)
₨ 880.00 -
Chatter: The Voice in Our Head and How to Harness It
Turn your inner voice from critic to coach
Tell a stranger that you talk to yourself, and you’re likely to get written off as eccentric. But the truth is that we all have a voice in our head. Our inner voice helps steer us towards our goals, avoid mistakes and reflect on happy moments. Yet just as quickly it can become our enemy, chewing over our mis-steps and replaying our daily embarrassments. Before we know it, our thoughts are being hijacked by constant, negative ‘chatter’.
So how does this inner voice, so powerful and wise, turn into our biggest critic? And how can we take back control?
These are the questions one of the world’s foremost experts on the conscious mind set out to answer twenty years ago, when he started on an audacious mission — to study the conversations we have with ourselves. In this highly anticipated book, that expert, the award-winning psychologist and neuroscientist Ethan Kross, reveals the sheer power of the inner voice, and shows the tools we can all use to harness it. Hidden in plain sight, these tools are in the words we use, the stories we tell, the conversations we have with loved ones, even our habits and personal rituals. Tiny tweaks can transform our self-talk.
Brilliantly argued, expertly researched, and filled with compelling stories, Chatter will change the conversations you have with yourself… and help you lead a happier, healthier, more productive life.
₨ 1,120.00 -
Children of Dune (Dune #3)
Book Three in the Magnificent Dune Chronicles—the Bestselling Science Fiction Adventure of All Time
The Children of Dune are twin siblings Leto and Ghanima Atreides, whose father, the Emperor Paul Muad’Dib, disappeared in the desert wastelands of Arrakis nine years ago. Like their father, the twins possess supernormal abilities—making them valuable to their manipulative aunt Alia, who rules the Empire in the name of House Atreides.
₨ 960.00Children of Dune (Dune #3)
₨ 960.00 -
Classical Mechanics: The Theoretical Minimum
A Wall Street Journal Best Book of 2013
A world-class physicist and a citizen scientist combine forces to teach Physics 101—the DIY way
The Theoretical Minimum is a book for anyone who has ever regretted not taking physics in college—or who simply wants to know how to think like a physicist. In this unconventional introduction, physicist Leonard Susskind and hacker-scientist George Hrabovsky offer a first course in physics and associated math for the ardent amateur. Unlike most popular physics books—which give readers a taste of what physicists know but shy away from equations or math—Susskind and Hrabovsky actually teach the skills you need to do physics, beginning with classical mechanics, yourself. Based on Susskind’s enormously popular Stanford University-based (and YouTube-featured) continuing-education course, the authors cover the minimum—the theoretical minimum of the title—that readers need to master to study more advanced topics.
An alternative to the conventional go-to-college method, The Theoretical Minimum provides a tool kit for amateur scientists to learn physics at their own pace.
₨ 960.00