-
Trump: Think Like a Billionaire
It’s not good enough to want it. You’ve got to know how to get it. Real estate titan, bestselling author, and TV star Donald J. Trump is the man to teach you the billionaire mind-set–how to think about money, career skills, and life. Here is crucial advice on investing in real estate from the expert, everything from dealing with brokers to renovating to assessing the value of property, buying and selling, and securing a mortgage. Trump will show you how to cut costs, decide how much risk to assume in your investments, and divide up your portfolio. He’ll also teach you how to impress anyone, how to correct or criticize someone effectively, and how to know if your friends are loyal–everything you need to know to get ahead.
₨ 640.00Trump: Think Like a Billionaire
₨ 640.00 -
The Tipping Point : How Little Things Can Make a Big Difference
From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell’s breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.₨ 960.00 -
The Rudest Book Ever: Powerful Perspectives to Free Your Mind
Shwetabh Gangwar is a professional problem-solver—and he’s ace at it. For the past five years, people from all over the world have contacted him with their troubles and he’s worked these out for them.
In the process, he has picked up on a simple pattern: people need a set of principles and perspectives to protect them from all the unnecessary bullshit they go through. Codes to live by, essentially. But be warned: Gangwar has no desire to spare your feelings. What you will find in this straight-forward, straight-talking, no-craps-given guide, is:
- How to deal with rejections of all kinds
- How to change your perceptions of people so you don’t end up screwed
- Why a society that sees people as ‘good and bad’ is dumb
- How the search for happiness screws us over
- How seeking approval and acceptance kills our individuality
- The truth about social media influencers
- Why we should be taught ‘how to think’, instead of ‘what to think’
Laying out clear principles, YouTube megastar Gangwar shows you how to deal with the shit that has happened to you, is happening to you and will happen to you.
A refreshing, easy-to-read, and relatable guide, The Rudest Book Ever will make you rethink everything you’ve been taught.
₨ 640.00 -
The Richest Man in Babylon
The Richest Man in Babylon, based on “Babylonian parables”, has been hailed as the greatest of all inspirational works on the subject of thrift, financial planning, and personal wealth. In simple language, these fascinating and informative stories set you on a sure path to prosperity and its accompanying joys. A celebrated bestseller, it offers an understanding and a solution to your personal financial problem. Revealed inside are the secrets to acquiring money, keeping money, and making money earn more money.
This original edition has the original language, content, and message from George S. Clason as intended in 1926. It’s all here, uncensored.
₨ 280.00The Richest Man in Babylon
₨ 280.00 -
The Quick and Easy Way to Effective Speaking
Good public speakers are made, not born – or so thinks Dale Carnegie, the pioneer of personal business skills. Yet business, social and personal satisfaction depend heavily upon a person’s ability to communicate clearly. Public speaking is an important skill which anyone can acquire and develop. It is also the very best method of overcoming self-consciousness and building confidence, courage and enthusiasm. This classic, well established title has been called ‘the most brilliant book of its kind’. It takes you step by step through:
-Acquiring basic public speaking skills
-Building confidence
-Speaking effectively the quick and easy way
-Earning the right to talk
-Vitalizing your talk
-Sharing the talk with the audience as well as organization and presentation skills₨ 320.00 -
The Personal MBA
The 10th anniversary edition of the bestselling foundational business training manual for ambitious readers, featuring new concepts and mental models: updated, expanded, and revised.
Many people assume they need to attend business school to learn how to build a successful business or advance in their career. That’s not true. The vast majority of modern business practice requires little more than common sense, simple arithmetic, and knowledge of a few very important ideas and principles.
The Personal MBA 10th Anniversary Edition provides a clear overview of the essentials of every major business topic: entrepreneurship, product development, marketing, sales, negotiation, accounting, finance, productivity, communication, psychology, leadership, systems design, analysis, and operations management…all in one comprehensive volume.
₨ 1,120.00The Personal MBA
₨ 1,120.00 -
The One Thing
- More than 575 appearances on national bestseller lists
- #1 Wall Street Journal, New York Times, and USA Today
- Winner of 12 book awards
- Translated into 40 languages
- Voted Top 100 Business Book of All Time on Goodreads
People are using this simple, powerful concept to focus on what matters most in their personal and work lives. Companies are helping their employees be more productive with study groups, training, and coaching. Sales teams are boosting sales. Churches are conducting classes and recommending for their members.
₨ 640.00The One Thing
₨ 640.00 -
The One Minute Millionaire
Would you like to know the secrets to making all the money you’ll ever want?
Now, two mega-bestselling authors with decades of experience in teaching people how to achieve extraordinary wealth and success share their secrets. Mark Victor Hansen, cocreator of the phenomenal Chicken Soup for the Soul series, and Robert G. Allen, one of the world’s foremost financial experts, have helped thousands of people become millionaires. Now it’s your turn.
Is it possible to make a million dollars in only one minute? The answer just might surprise you. The One Minute Millionaire is an entirely new approach, a life-changing “millionaire system” that will teach you how to:
* Create wealth even when you have nothing to start with.
* Overcome fears so you can take reasonable risks.
* Use the power of leverage to build wealth rapidly.
* Use “one minute” habits to build wealth over the long term.₨ 880.00The One Minute Millionaire
₨ 880.00 -
-
Norman Vincent Peale: Positive Imaging
The concept is a form of mental activity called imaging. It consists of vividly picturing in your mind a desired goal or objective and holding that image until it sinks into your unconscious mind, where it releases great untapped energies.
The Imaging concept, created by the master of positive thinking, can change your life. With it you can learn how to : solve your money problems, outwit worry, banish loneliness, improve your health, strengthen your mariage, and relate to others more successfully.
Through Positive Imaging you will learn how to
— Solve your money problems
— Outwit worry
— Banish loneliness
— Improve your health
— Strengthen your marriage
— Relate to others more successfullyDiscover the power available to you through Positive Imaging.
You can take control of your problems.
You can command your life.
This book is designed to help you do it — and do it well.
₨ 208.00 -
New Wealth of Nation
The emerging world was poor and illiterate just forty years ago. Today, over 70 per cent of the world’s middle class resides in the erstwhile poor countries; world income inequality is down to levels last observed in 1870; and there has been a large reduction in absolute poverty. What accounts for such rapid development and catch-up? Distinguished economist Surjit S. Bhalla’s The New Wealth of Nations offers a short answer—the spread of education.
The very large increase in college graduates in the non-Western world, the growing educational achievements of women, and the radical change in gender roles is critical to the understanding of current-day mega-trends. Indeed, this unprecedented development—which creates competition globally and lowers employment costs—is also why world inflation has been low, and declining, for nearly twenty years.₨ 960.00New Wealth of Nation
₨ 960.00 -
The Miracle Morning: The Not‑so‑obvious Secret Guaranteed to Transform your Life before 8am
Start waking up to your full potential every single day with the updated and expanded edition of the groundbreaking book with more than 2 million copies sold.
Getting everything you want out of life isn’t about doing more. It’s about becoming more. Hal Elrod and The Miracle Morning have helped millions of people become the person they need to be to create the life they’ve always wanted. Now, it’s your turn.
Hal’s revolutionary S.A.V.E.R.S. method is a simple, effective step-by-step process to transform your life in as little as six minutes per day:
•Silence: Reduce stress and improve mental clarity by beginning each day with peaceful, purposeful quiet
•Affirmations: Reprogram your mind to overcome any fears or beliefs that are limiting your potential or causing you to suffer
•Visualization:Experience the power of mentally rehearsing yourself showing up at your best each day
•Exercise: Boost your mental and physical energy in as little as 60 seconds
•Reading: Acquire knowledge and expand your abilities by learning from experts
•Scribing: Keep a journal to deepen gratitude, gain insights, track progress, and increase your productivity by getting clear on your top priorities
This updated and expanded edition has more than 40 pages of new content, including:
•The Miracle Evening: Optimize your bedtime and sleep to wake up every day feeling refreshed and energized for your Miracle Morning
•The Miracle Life: Begin your path to inner freedom so you can truly be happy and learn to love the life you have while you create the life you want
₨ 560.00 -
The Magic of Thinking Big
Millions of readers have acquired the secrets of success through The Magic of Thinking Big. Achieve everything you always wanted: financial security, power and influence, the ideal job, satisfying relationships, and a rewarding, happy life.
Set your goals high…then exceed them!
The Magic of Thinking Big gives you useful methods, not empty promises. Dr. Schwartz presents a carefully designed program for getting the most out of your job, your marriage and family life, and your community. He proves that you don’t need to be an intellectual or have innate talent to attain great success and satisfaction, but you do need to learn and understand the habit of thinking and behaving in ways that will get you there.
₨ 640.00The Magic of Thinking Big
₨ 640.00 -
The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
NEW YORK TIMES BESTSELLER
USA TODAY BESTSELLERAmazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.
For all that’s been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.₨ 960.00 -
The Fifth Risk
The morning after Trump was elected president, the people who ran the US Department of Energy waited to brief the administration’s transition team on the agency it would soon be running. Nobody appeared. Across all departments the stories were the same: Trump appointees were few and far between; those who did show up were shockingly uninformed about the functions of their new workplace.
Michael Lewis’s brilliant narrative of the Trump administration’s botched presidential transition takes us into the engine rooms of a government under attack by its leaders through willful ignorance and greed. The government manages a vast array of critical services that keep us safe and underpin our lives, from ensuring the safety of our food and medications and predicting extreme weather events to tracking and locating black- market uranium before the terrorists do. The Fifth Risk masterfully and vividly unspools the consequences of what happens when the people given control over our government have no idea how it works.
₨ 1,280.00The Fifth Risk
₨ 1,280.00 -
Bikas kaa Arthasastra Abham Ayojan
M.S DINGUN
₨ 99.00₨ 160.00Bikas kaa Arthasastra Abham Ayojan
₨ 99.00₨ 160.00 -
Chanakya in You
Adventures of a Modern Kingmaker
Chanakya in You is the charming, lighthearted yet profound tale of a man inspired by his grandfather to seek the wisdom of the Arthashastra.
Journey with a modern-day disciple of Chanakya as he goes from being an aimless youth to the richest man in the world, inspiring a whole nation to take up study of Sanskrit and ancient Indian literature for business success.
Interestingly, this book does not have a single character with a name.
₨ 350.00Chanakya in You
₨ 350.00 -
-
-
4-D Branding Thomas Gad (Used Book)
THOMAS GAD
The author explains a four-dimensional model for understanding brand strengths and weaknesses. It can just as easily be used to create a new brand or analyze the strategic options for established brands. The model enables companies to create their own unique ‘brand code’ or ‘mindspace’: 1.
₨ 560.004-D Branding Thomas Gad (Used Book)
₨ 560.00 -
International Business
DR GOVIND RAM AGRAWAL
₨ 155.00₨ 260.00International Business
₨ 155.00₨ 260.00 -
Case studies in marketing: The Indian context
Case studies in marketing focusing on the Indian context reveal a dynamic landscape shaped by diverse demographics, rapid digital adoption, and unique cultural nuances. One such study explores how multinational corporations localize their strategies to resonate with India’s culturally rich and diverse population. For instance, companies like Coca-Cola and Pepsi have tailored their marketing campaigns to align with regional festivals and cultural sentiments, thereby enhancing brand affinity and market penetration.
Another compelling case study delves into the role of digital marketing in India’s burgeoning e-commerce sector. Companies like Flipkart and Amazon have pioneered innovative digital strategies, leveraging social media platforms and mobile technology to reach a vast consumer base. This adaptation highlights the transformative impact of digitalization on consumer behavior and brand engagement in the Indian market.
Furthermore, case studies also spotlight the challenges and opportunities presented by India’s growing middle class. As disposable incomes rise, there is a shift in consumer preferences towards premium products and personalized experiences. Brands like Titan and Tanishq have successfully capitalized on this trend by offering aspirational products backed by effective marketing strategies. These studies underscore the importance of understanding local dynamics and consumer behavior in crafting successful marketing campaigns tailored to the Indian market.
₨ 144.00₨ 240.00Case studies in marketing: The Indian context
₨ 144.00₨ 240.00 -
-
Advertising Management
DAVID A.AIKER
JOHN G.MYCRS
₨ 65.00₨ 110.00Advertising Management
₨ 65.00₨ 110.00
